It seems obvious that some men are risk takers, and skewing the statistics. I know golf courses get a lot of lightening strikes. I lived on one, and I would watch the men continue to golf in a huge thunderstorm with their rain coats on. The women would either get back to the clubhouse before the storm came, or lie flat on the ground, like you are supposed to. I even saw men laughing and joking and putting their metal clubs in the air, daring the lightening to hit them.
So yes, men really are unteachable! Sad they get hit because of their own stupidity! LOL